ŚNIEŻKA Paints and Varnishes Plant Joint-Stock Company concentrates its activity in the area of emulsion paints (thinned with water), oil and phthalic paints (solvent paints), and putty substances. The Company offers a wide range of high quality paints and varnishes, at the same time providing its Customers with assistance in the implementation and application of its products.

Approximately 500 businesses operate in the paints and varnishes industry in Poland, however a vast majority are manufacturers of low sales output and operate locally. Only about 20 have a recognizable market position. "Śnieżka" is placed second in the Polish market. 

It is estimated that the Company has a 28% share in the Polish market of emulsion products in terms of quantity which gives it the leading position in this market segment, equal with Polifarb Cieszyn-Wrocław.

A survey conducted by GfK Polonia in April 2006 on the Śnieżka brand image and awareness and of its paints collection showed that Śnieżka is highest among the paints included in the survey. Its name is most widely recognized. What is particularly important is the fact that it is the most often spontaneously mentioned brand, which shows its strong presence in the awareness of the people surveyed (55% of spontaneous awareness; 25% of spontaneous awareness, the Śnieżka brand is mentioned in the first place). The aided awareness of the Śnieżka brand is as high as 89%.